IJME is an international, double-blind peer-reviewed journal for marketing academics and practitioners and also entrepreneurship. Building on a great tradition of global marketing scholarship and entrepreneurship, IJME aims to contribute substantially to the field of marketing research by providing a high-quality medium for the dissemination of new marketing knowledge and methods. Among IJME’s targeted audience are marketing scholars, practitioners (e.g., marketing research, consulting professionals and established entrepreneurs also targeted are upcoming great innovators of business) and other interested groups and individuals.
IJME is also designed to disseminate the fruits of research and results of innovative entrepreneurial experiments, with a particular focus on countries like India and Africa. The journal focuses on the changing contours of entrepreneurial research and training and acquaints the readers with the latest trends and directions of explorations in the theory and practice of entrepreneurship. It publishes original papers of high quality, documenting fresh grounds being explored, new methodologies being employed, conceptual discoveries being made, or innovative experiments being attempted with a view to expanding the frontiers of our knowledge and insight.
IJME is a broad journal that aims to be at the forefront of the field. Hence, it welcomes contributions in various aspects of marketing and entrepreneurship. The editors, while accepting a wide array of scholarly contributions from different disciplinary approaches, especially encourage research that is novel, visionary or path-breaking. All submissions must be interesting, relevant to marketing and entrepreneurship, sufficiently rigorous both conceptually and methodologically, and written in clear, concise and logical manner.IJSSE is inviting manuscripts for Volume IV issue I of our journals for publication. Submission deadline is on 31st March 2018.
International Journal of Marketing and Entrepreneurship (IJME)
|Volume 3, Issue XI, pp 22-41; November 2017. Determinants of customer loyalty in the pay TV industry in Kenya, a case of Multichoice Kenya||Abstract html Format Full Text PDF Format|
|Volume 1, Issue 2, pp 176-187; August 2016. Relationship Between Entrepreneur’s Innovativeness And Performance Of Agro-Based Manufacturing Small And Medium Enterprises In Kiambu County- Kenya||Abstract html Format Full Text PDF Format|
|Volume 1, Issue 2, pp 154-175; May 2015.Factors Affecting Delivery of Low Cost Housing in Nairobi County,Kenya||Abstract html Format Full Text PDF Format|
|Volume 1, Issue 2, pp 134-152; April 2015. Political Perspective on Technology Alliances– the Cases of Microsoft and Google||Abstract html Format Full Text PDF Format|
|Volume 1, Issue 2, pp 103-133; Dec 2014. Global Business Networks and Cooperation within Supply Chain as a Strategy for High-Tech Companies’ Growth||Abstract html Format Full Text PDF Format|
|Volume 1, Issue 2, pp 83-102; August 2014. Matching Imitative Activity of High -Tech Firms with Entrepreneurial Orientation.||Abstract html Format Full Text PDF Format|
|Volume 1, Issue 2, pp 59-82; August 2014.The Role of Academic Entrepreneurship and Spin-Off Companies in the Process of Technology Transfer and Commercialization.||Abstract html Format Full Text PDF Format|
|Volume 1, Issue 2, pp 38-58; July 2014.Internal Factors of Academic Entrepreneurship: the Case of Four Malaysian Public Research Universities||Abstract html Format Full Text PDF Format|
|Volume 1, Issue 2, pp 19-37; July 2014.Declining Innovation Performance of the Hungarian Economy: Special Focus on Organizational Innovation The Example of the European Community Innovation Survey (CIS)*.||Abstract html Format Full Text PDF Format|
|Volume 1, Issue 2, pp 1-18; July 2014.Regional Determinants of Efficiency Growth of Small and Medium-Sized Enterprises. Evidence from Poland.||Abstract html Format Full Text PDF Format|